Mr. Eledoro Villatoro had to work for many years buying and selling coffee and transporting it in mules as he walked, sometimes distances of up to 60 kilometers. In 1956 he finally had enoughl to buy ‘Finca La Esperanza’, but times did not get easier, as during that time it was difficult to access the region of Huehuetenango, due to the lack of infrastructure. His love for coffee and hopes for a better life drove him to keep up the hard work and soon he was able to transport his coffee in one of the first trucks available in this remote region to the mill in Palin, a mere 250km away.Mr. Villatoro's, hard work and dedication has been passed down to his children, grand children and the rest of his family, creating a culture of support, which his family greatly honors. They are all proud to be part of the farm, which produces the best quality coffee for the world’s coffee drinkers.
“The sweet fruit is the reward for hard work well done” – Mr. Villatoro
Farm Manager: Aurelio Villatoro
Hoja Blanca, Huehuetenango, Guatemala
Altitude: 1,550-1,920 MASL
Process: Washed coffee, wet fermented for 24-36 hours
Tasting Notes: Cantaloupe, Cherries, Caramel, Pineapple, Creamsicle
Best Brewed As: Drip, Pourover, French Press, Espresso